Marketing Services in Melbourne

    PG Media is a Melbourne marketing agency built for service-based businesses — tradies, builders, renovators and local companies that need more quoted jobs, not more likes. We combine strong creative with paid ads, search and conversion-focused websites so your marketing can be measured in leads and revenue. Every strategy starts with your numbers and finishes with reporting you can actually act on.

    Our Core Services

    Organic Social Media

    From $1,400/month + GST

    Flexible (30 days' notice) or 12-month partnership. Lowest price shown is on a 12-month partnership.

    Organic social media marketing for Melbourne service businesses: Instagram and Facebook content, on-site filming, Reels editing, carousels, planning and publishing.

    • Monthly content plan: A monthly content plan built around your job schedule.
    • On-site filming & travel: On-site filming and travel within Melbourne metro are included in every package.
    • Full Reels editing: Full editing with captions and text overlays.
    • Carousel design & photography: Photo carousel design and photography for your organic content.
    • Captions, hashtags & publishing: Captions and hashtags written for every post, with scheduling and posting to Instagram and Facebook.
    • Seasonal planning & reporting: Seasonal content planned 4 to 6 weeks ahead of peak periods, plus a monthly performance summary.
    Learn more about organic social media in Melbourne

    Meta Ads

    Tailored packages

    Book a free strategy session. Ad spend paid directly to Meta on top of the package.

    Melbourne Meta ads packages with research, scripts, on-site filming, monthly refilming, management and a custom GoHighLevel landing page with ongoing care.

    • Market research & setup: Intake questionnaire and onboarding call, competitor teardown in the Meta Ad Library, market and audience research, offer development and tracking setup.
    • Script writing & initial film day: Script writing with word-for-word voiceovers and shot lists, an on-site filming day, and 6 ad concepts each with an A and B hook.
    • Monthly refilming: A half-day shoot every month to refilm and refresh ads, with new scripts each month.
    • Meta ads management: Daily checks, weekly budget optimisation, ongoing creative and audience testing, retargeting and a monthly report.
    • GoHighLevel landing page: A custom conversion landing page built in GoHighLevel with a hero video for each service, a Google reviews section, client testimonials, a quote form with lead qualification, Pixel and Lead event tracking, and separate thank-you pages for qualified and unqualified leads. Mobile-optimised and tested before launch.
    • Landing page care: GoHighLevel hosting and lead notifications, plus any updates related to the ads: offers, copy, videos, reviews and testimonials.
    Learn more about meta ads in Melbourne

    Lead-Generating Websites

    From $3,000 + GST

    One-off build. Extra pages available. Optional hosting and care.

    Custom websites for Melbourne service businesses: up to 6 pages, copywriting, on-page SEO, schema, Analytics, Search Console, Meta Pixel and 2 revision rounds.

    • Up to 6 pages: Your one-off website build includes up to 6 pages. Extra pages are available.
    • Custom design & copywriting: Custom website design and copywriting for your service business.
    • On-page SEO & schema: On-page SEO and schema markup are included in the build.
    • Google measurement setup: Google Analytics and Google Search Console setup.
    • Meta Pixel installation: Meta Pixel installation is included.
    • 2 rounds of revisions: 2 rounds of revisions are included in your website build.
    Learn more about lead-generating websites in Melbourne

    Local SEO

    From $800/month + GST

    Flexible (30 days' notice) or 12-month partnership. Lowest price shown is on a 12-month partnership.

    Local SEO for Melbourne service businesses: Google Business Profile management, reviews strategy, citations, new local pages, rank tracking and monthly reports.

    • Local SEO: Google Business Profile management, review generation strategy, citation building and cleanup, 1 new suburb or service page per month, rank tracking and a monthly report.
    • Growth SEO: Everything in Local SEO plus 2 new pages per month, 1 blog post per month, backlink building, a technical SEO audit, GEO / AI search visibility (ChatGPT, Perplexity, Google AI Overviews), competitor tracking and a quarterly strategy call.
    Learn more about local seo in Melbourne

    How We Work

    A simple, data-driven process that keeps every decision tied to leads and return on investment.

    1. Step 1

      Audit & Strategy

      We review your current marketing, competitors and best-performing jobs, then map the channels and offers most likely to bring in leads.

    2. Step 2

      Build & Launch

      Website, content and ad campaigns are built, tracked and launched — with analytics and lead tracking in place from day one.

    3. Step 3

      Optimise

      We test creative, audiences and landing pages continuously, cutting what does not work and scaling what does.

    4. Step 4

      Report & ROI

      Monthly Meta ads reports, content performance summaries and SEO rank tracking and reports keep you informed about the work.

    Who We Help

    We specialise in service-based businesses across Melbourne and its suburbs — the kind of businesses that win work through trust, photography of real jobs and being visible locally. If you rely on quotes and bookings, our Meta ads in Melbourne and lead-generating websites are built for you.

    • Builders and construction companies
    • Tradies — electricians, plumbers, carpenters
    • Renovators and extension specialists
    • Painters and decorators
    • Landscapers and outdoor living businesses
    • Local service businesses across Melbourne

    Frequently Asked Questions

    How much does marketing cost for a small business in Melbourne?

    Websites start from $3,000 + GST, content creation from $1,400/month + GST and local SEO from $800/month + GST. Meta ads packages are tailored to your service area, job value and goals, and ad spend is paid directly to Meta on top of management. Choose a flexible arrangement with 30 days' notice, or a 12-month partnership at a better rate. Book a free strategy session for an exact quote.

    How long until I see results?

    We do not promise fixed results or timelines. Meta ads include ongoing creative and audience testing and a monthly report; content creation includes a monthly performance summary; SEO includes rank tracking and a monthly report.

    Do you work with tradies and builders?

    Yes — trades and construction are our core focus. We work with builders, renovators, electricians, plumbers, painters and landscapers across Melbourne, and we understand quoting cycles, seasonality and what a genuinely qualified lead looks like for a trade business.

    What engagement options do you offer?

    Choose a flexible arrangement with 30 days' notice, or a 12-month partnership at a better rate.

    Request a Free Strategy Session

    Tell us about your business and we will map out the fastest path to more qualified leads in Melbourne — no obligation, no jargon.

    Request a free strategy session+61 468 966 547